Karen Smith, Author at Proche https://www.theproche.com/author/karen/ Sat, 21 Oct 2023 10:37:24 +0000 en-GB hourly 1 https://wordpress.org/?v=6.3.2 Tips To Skyrocket Your Brand Presence Using Influencer Marketing https://www.theproche.com/tips-to-skyrocket-your-brand-presence-using-influencer-marketing/ Mon, 14 Jun 2021 11:52:33 +0000 https://www.theproche.com/?p=8771 In this competitive social media world, you will have to try unique and innovative ways to grow your brand’s recognition online. Nowadays, brands and businesses are stepping into influencer marketing to uplift their brand awareness across social media. It is because the influencer marketing strategy is growing its popularity globally. People are more likely to […]

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In this competitive social media world, you will have to try unique and innovative ways to grow your brand’s recognition online. Nowadays, brands and businesses are stepping into influencer marketing to uplift their brand awareness across social media. It is because the influencer marketing strategy is growing its popularity globally. People are more likely to get attracted by influencer’s content rather than brand’s promotional ads. Hence, many marketers are trying to upgrade their influencer marketing tactics to build their reach and boost their conversion rates flawlessly. If you are thinking of leveraging influencers for your brand marketing, make sure to collaborate with the right person relevant to your niche. In doing so, you can get successful on social media and also grow your visibility seamlessly.

As a brand, if you aren’t using an influencer marketing strategy, you miss out on an exceptional opportunity to build loyal engagement with your target market. Though many brands collaborate with the right influencer, they are striving to develop their online presence. It is because they lack effective strategies. So, it is high time to leverage the best influencer marketing strategies to enhance your brand awareness and advance your sales rates. At TweetPhoto, we offer various services that will be massively beneficial to your marketing strategies.

Here, let’s check out some of the influencer marketing tactics to help your brand grow its presence.

1. Stir Up Influencer’s Creativity

Influencers are talented and skilled content creators on social media. They are well-known for their authentic and innovative content. Though they endorse a brand, it seems to be so genuine, and hence people get attracted to their content. The most promising factor of influencer marketing is the content that influencers create. Every influencer will be creative in their way. As a brand, you can share your thoughts and ideas with your influencers. But, you cannot force them to work in your way. You will have to give them space to generate content that endorses your brand creatively and authentically. According to a study, 77% of influencers are more likely to work with influencers who give them creative freedom. So, as a brand, you will have to encourage your influencer’s creativity rather than imposing your ideas.

2. Carry Out Product Launches

For ages, brands have been collaborating with celebrities for product launches. Most celebrities have immense followers with various interests. They aren’t specific in their niche. People are more likely to watch this product launch for celebrities. Hence, these endorsements are less credible nowadays. However, when you collaborate with an influencer for product launches, you will see an increase in the engagement rate. Influencers play a significant impact in the purchase decisions of consumers. According to a survey, 70% of millennials prefer endorsements of non-celebrity influencers. Some influencers buy TikTok likes to maximize their reach in the competitive social media world. Hence, as a brand, you can leverage influencers for product launches and boost your conversion rates.

3. Collaborate With Micro-Influencers

Micro-influencers are growing their popularity across the users on social media. Micro-influencers are people with fewer followers, but they have a loyal bond with their audiences. They have a loyal follower base who are more likely to trust their suggestions. As a brand, you can work with a micro-influencer relevant to your niche. Micro-influencers are more likely to charge less. So, you can leverage micro-influencers; it will be cost-effective. Micro-influencers will play a significant role in enhancing your engagement rate and strengthening your visibility on social media. You can also try out high-quality services at TweetPhoto to enhance brand awareness and improve your presence online.

4. Build Long-Term Relationship

It is essential to build a long-term relationship with your influencers to drive better results. Many enterprises are collaborating with influencers in the long run. Many brands are collaborating with the same influencers for all their campaigns over a long period. Building your relationship with influencers is an effective strategy that brands need to consider. Having a long-term relationship with your influencers can create a loyal and trustworthy bond with your target audience. So, enhance a reliable connection with your influencers to grow your target audience.

Final Thoughts

If you are trying to build an effective influencer marketing campaign, you will need to measure if you are on the right track. Analyze if your strategies are working and it’s engaging to the audience. In this article, we have listed a few methods that brands need to consider to grow their presence online using influencer marketing strategies. Make use of the above techniques to improve your reach and sky-high your visibility globally.

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How to Use Two-Factor Authentication in 2021 With Ease? https://www.theproche.com/how-to-use-two-factor-authentication-in-2021-with-ease/ Tue, 08 Jun 2021 05:54:39 +0000 https://www.theproche.com/?p=8708 Two-factor authentication or 2FA has become the latest tool to save millions of online users from account breaches. The truth is, it’s been around for a while now, although adoption is still slow. Many tech giants like Apple, Microsoft, Amazon, Facebook, and Twitter have already made it widely available for their users. In early May, […]

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Two-factor authentication or 2FA has become the latest tool to save millions of online users from account breaches. The truth is, it’s been around for a while now, although adoption is still slow. Many tech giants like Apple, Microsoft, Amazon, Facebook, and Twitter have already made it widely available for their users. In early May, Google even announced plans to make 2-step verification a default feature on its security settings. This has spurred even more conversations about 2FA and its critical role in keeping accounts safe.

So, what is two-factor authentication, and why has it become such a hot topic in 2021? Let’s find out.

Growing security threats and the demise of password prowess.

The rising cases of security breaches have constantly been making headlines for their epic scale and reach. If you haven’t experienced a data breach already, chances are you at least know someone who has. It’s that common. According to Verizon, 80% of hacking-related breaches are the result of brute force or lost or stolen credentials. This comes hardly a surprise considering 15 billion stolen passwords were on sale last year.

If stealing your password is that easy for a criminal, can you continue to rely on passwords to keep your data safe? The problem is not really with passwords themselves. It’s the lack of understanding of password security that often leaves users vulnerable to account breaches.

If your idea of a password is “123456” or “password” or even your name or high school, then you’re inviting trouble. The issue with passwords is that they’re hard to remember. And when you have several accounts in use, from social media to emails, it could be impossible to keep a tab on them all.

So, many people resort to easy-to-remember passwords. Even worse, they reuse account credentials, so they only have to remember one. A Google study shows that 65% of individuals use the same password across several or all their online accounts. And when you keep making such errors in judgment, passwords could become a security threat.

Another reason for their waning prowess is that passwords are prone to theft. Just think about it. They are incredibly easy to store and share. This makes them more accessible to third parties. For instance, you can save them on your browser or share them in an email. So, a smart cybercriminal just needs to launch spyware on your device to extract saved browser data. Or they could hack into your emails and trace a communication thread containing account credentials. They can even launch a phishing attack and trick you into sharing log-in passwords.

Using two-factor authentication as a security buffer

In the backdrop of all these password-related security vulnerabilities, tech companies have been quick to adopt 2FA features. After all, an account breach is an issue for the account hosting platform, as much as it is for you. It could significantly erode their credibility and may even leave them with a hefty fine. So, more and more companies are now encouraging their users to adopt two-factor authentication to strengthen security.

2FA is a simple technique to add an extra buffer to the existing safety measures. And they have been designed to avoid many of the practical flaws of the conventional password. For example, 2FA doesn’t require you to set up mind-boggling phrases or to memorize them. Typically, they are not sharable, either. This could help minimize credential theft.

So, what types of two-factor authentications are available today? We can broadly classify the most common 2FA features into two categories.

One-time passcodes

The most frequently available 2FA tools involve a one-time passcode. When you enter your account password, the second verification process will generate a random passcode, which you should then enter to access your account. This is the second security factor of authentication.

How the passcodes are generated and shared could differ based on the specific 2FA tool you’ve opted to use. For example, you can receive them in an email or a text message. You can also use a USB device or an app installed on your phone to generate them. Many companies offer several 2FA options. Twitter, for example, allows its users to receive a randomly generated passcode with a text message, authentication app, or a security key device.

Whatever the option you choose, these passcodes are typically available for a short period. If their usable time is 60 seconds, you’ll need to enter them within that specified period before they become invalid.

Biometrics

Biometric two-factor verification is also gaining popularity, although not as fast as the one-time passcodes. It can involve voice, face recognition, fingerprints, iris scans, and various other physical identifiers. Needless to say, these are unique and not the easiest to steal. They are also convenient to use for authentication compared to the tedious process of memorizing passwords.

Evidently, the higher costs of biometric 2FA are making it lag behind its other two-factor counterparts. However, many experts consider it to be one of the most powerful 2FA tools available today.

How safe is 2FA?

No security tool is foolproof. There are always loopholes and room to improve. So, despite the impressive security features of two-factor authentication, it’s not entirely uncrackable.

There are moments when criminals could infiltrate 2FA security layers. For example, your email account can get hacked, and your phone or USB security key could get stolen. In those instances, a one-time passcode verification might no longer keep your accounts secure. Similarly, even your biometrics could be hacked and replicated. Although this is still rare, it’s certainly a possibility with advancements in technology. Having said that, two-factor authentication is undeniably a step ahead of traditional password security. The unique benefits of 2FA could make it a more practical and effective solution to fight common security threats.

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Does Having a Remote Staff Mean I’ll Have a Disconnected Team? https://www.theproche.com/does-having-a-remote-staff-mean-disconnected-team/ Sun, 21 Mar 2021 07:09:06 +0000 https://www.theproche.com/?p=7766 Remote work are two words you’ve heard constantly over the last year or so, and rightfully so. Remote work has grown by (at least) 44% in the last year and continues to become a viable option for companies looking to hire the best candidates, employees trying to find a unique way to make money, and […]

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Remote work are two words you’ve heard constantly over the last year or so, and rightfully so. Remote work has grown by (at least) 44% in the last year and continues to become a viable option for companies looking to hire the best candidates, employees trying to find a unique way to make money, and business owners who are trying to find a place to make their mark.

With modern technology, we can all work remotely and still be as connected as ever, with modern tools like Zoom, instant messaging apps like Whatsapp or Slack, and collaborative platforms like Asana, Monday.com, and more.

What’s It Like Running a Remote Team?

For an employer (or freelancer), the benefits of the increase in remote working is obvious: there are more job opportunities, you can work from wherever you are, and you don’t need to deal with any long commute or plan your transit each and every day. This is not to mention the health benefits remote working has provided over the last year.

But for a company leader, business owner, or entrepreneur: is the increase in remote working a good thing?

If you have to keep tabs on every employee’s activity and track their progress, it certainly can be a lot different for you. You’ll need to adapt (quickly) and make sure you’re doing everything you can to provide your team with everything they need in order to succeed.

You’ll have to set up new processes for reporting, secure communication channels for everyone, and probably introduce yourself (and everyone) to a new system for organizing files, tracking to-do lists, collaborating, and so much more.

You may ask employees to send reports more often, you’ll need to plan regular calls, and I hope you’ll pay attention to company morale and mental health, even from a distance.

Can You Manage A Remote Team Efficiently and Effectively?

Yes, you sure can. And if you do it properly, you shouldn’t miss a beat. In fact, some companies are stronger than ever today than they were one year ago.

Donny Gamble, Serial Entrepreneur and Founder of Retirement Investments, managed a remote team long before 2020 and has talked vehemently about its positives when discussing it with peers and friends.

“Once I became familiar with how to do it effectively, it opened up all sorts of opportunities for me and my company. I was able to find the right staff members, work alongside them effectively, and they did great work for me from a distance. My staff and I loved working remotely and, when 2020 hit, we didn’t skip a beat.”

Lindsey Allard, Co-Founder and CEO of PlaybookUX, was new to remote working when 2020 forced it upon her company but, after some challenging days, began to really appreciate what it had to offer.

“I quickly learned the differences of managing a remote team versus an in-office team and was able to adapt on the fly. As a company, we worked hard to keep our progress moving forward and we all enjoyed the fresh experiences provided by working remote. After implementing new processes and finding new ways to work, it’s been an extremely success change.”

Not the New Norm, But Close

Business owners and managers of all kinds have had to deal with working alongside a remote team and, love it or hate it, I expect it’s going to stick around for a while.

While I don’t expect every traditional office space to disappear, I think remote work will continue to be as popular as it has been the last year or so. Get acquainted with it, find out how it works for you, and learn how you can make it work.

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Best Internet Speed for Streaming in 2021 https://www.theproche.com/best-internet-speed-for-streaming-2021/ Wed, 20 Jan 2021 08:39:59 +0000 https://www.theproche.com/?p=7222 Before we start bamboozling you with all there is to know about coaxial cable type of internet service and how it responds or related to internet services in general and how it would affect the streaming quality and streaming service in general in something that would be discussed later on in the following write up. […]

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Before we start bamboozling you with all there is to know about coaxial cable type of internet service and how it responds or related to internet services in general and how it would affect the streaming quality and streaming service in general in something that would be discussed later on in the following write up.

Right now we would simply just like to address who the very best coaxial cable internet service providers and in the United States and what do they bring to the table. To start off, we have included coaxial cable internet service providers that give their consumers the most perks and best service in comparison to the other coaxial cable type of internet service providers in the market.

These big power house list of coaxial cable internet service providers include Xfinity Internet, Suddenlink Internet, Cox Internet, Spectrum Internet and last but not the least, Optimum Internet. These internet service providers are collectively responsible for providing internet services to the greater area of the United States and we are thankful for them as they bring the very best and fastest internet services to areas where fiber optic internet is not available.

The one thing that coaxial cable internet has that the other types of internet service providers do not, it is simply its vast availability in the country. However, the only down point to having a coaxial cable internet connection is that the internet download speeds that you have subscribed to or paid for would eventually dip when it comes to your neighbors who are sharing the same source of internet connection using the internet facility or surfing the internet at the same time as the rest of the individuals who are using the service. A tedious task to say the least.

However, if we had to single out one coaxial cable internet service provider that we adore and love because of its delivery of internet download speed, reliability and stability, then it has to be Spectrum Internet. Spectrum Internet does a wonderful job of luring new customers in by offering to pay upwards of $500.00 as compensation to the individual for shifting to a new internet service provider, Spectrum Internet, from an old or let’s just say, rival internet service provider to Spectrum Internet. This is just the tip of the ice berg as the internet service provider also has a no data cap i.e. unlimited data feature for all its consumers and for all of the plans and bundles that it offers, is that simply just not amazing? Still there happens to be more. You also get rid of any thought of having contracts in place, this means that you are not just free to come be a part of the Spectrum Internet family but you are also free to leave the Spectrum Internet family at your own will without having to face any repercussions. If you see that as enough information to check out what the entire world of Spectrum Internet is all about, then go and have a further look in to Spectrum Customer Service and see for yourself why it is the second largest internet service provider in the United States.

Fiber Optical Internet And Streaming Services

Name the fastest type of internet service that is currently available in the internet service providers market. Go on. Take your time.

Yes, you are absolutely right, fiber optic internet service is one entity that we see as rarely having a substitute that presents the same level of quality delivery as the internet service or type of internet connection as fiber optic. if we were to list down for you the very best internet service providers that offer fiber optic technology as an internet type of connection, then well the list would look something like, Verizon FiOS Internet, Google Fiber Internet, AT&T Fiber Internet, EarthLink Internet and last but not the least CenturyLink Internet.

The Best Speeds That We Recommend For Streaming In 2021

If we had to list down an approximate figure for you to enjoy the very best streaming quality, then that would obviously a gigabit internet plan because you simply just can’t go wrong with that. However, internet plans can be or in fact tend to be very expensive so below we have a list that would define your requirements.

  • 5 Mbps would give you a standard definition or an SD TV stream for one device only.
  • 1000 Mbps would give multiple HD and 4K enabled device the ability stream and on multiple devices.
  • 25 Mbps would give you a single HD TV stream but only for a maximum of two devices.
  • 300 Mbps to 500 Mbps would only give you access to multiple HD TV streaming opportunities and would be perfect for gaming as well.

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Turn Any PDF To JPG Through PDFBear: 5 Things To Know About The PDF to JPG Converter https://www.theproche.com/5-things-to-know-about-the-pdf-to-jpg-converter/ Thu, 26 Nov 2020 11:34:18 +0000 https://www.theproche.com/?p=6747 Without a doubt, PDFBear is one of the convenient alternatives that you have in converting your PDF files to JPG. PDFBear offers a streamlined PDF to JPG process that any user will absolutely enjoy. The PDF to JPG converter also consistently yields an accurate and high-quality result. And, PDFBear offers this PDF to JPG service […]

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Without a doubt, PDFBear is one of the convenient alternatives that you have in converting your PDF files to JPG. PDFBear offers a streamlined PDF to JPG process that any user will absolutely enjoy. The PDF to JPG converter also consistently yields an accurate and high-quality result. And, PDFBear offers this PDF to JPG service for free. 

You won’t need to dig in your savings for a membership that allows you to convert PDF to JPG. PDFBear will enable you to convert a single PDF to JPG without subscription or fees. Here are four more reasons we can rely on PDFBear for our PDF to JPG needs:

Turn Any PDF to JPG In A Second!

Besides being cost-efficient, PDFBear PDF to JPG conversion is also time-efficient. You can convert PDF to JPG free, without problems or issues within a second! If you have a PDF or image in a PDF that you would want to turn into JPG, this converter tool will convert it for you! And it can do so in no less than a second!

This PDF to JPG conversion used to be a very complicated process. And, with a complicated process, you’d have to get yourself software that specializes in complicated PDF conversions. However, this isn’t true for PDFBear. It’s a free online tool that allows users to convert any PDF to JPG in a carefree and swift manner.

Anyone can use this PDF to JPG tool to convert their PDF documents to a high-quality JPG or JPEG image. You can even convert multiples at one time and download the file in an image format using this PDF to JPG converter!

Straightforward PDF to JPG Process

The PDF to JPG process on the PDFBear platform is as straightforward as it gets. PDFBear doesn’t use any unnecessary twists, turns, or complicated processes and gimmicks. PDFBear users will only need to follow four easy steps to convert PDF to JPG. Regardless, this PDF to JPG converter should do all the work in converting PDF to JPG for you!

First, you will need to choose and select the PDF files you want to turn into a high-quality JPEG image. Then, this JPG to PDF tool from PDFBear will automatically convert the PDF file you uploaded into high-res JPG images. Users won’t need to change any of the pre-loaded settings anymore. The settings that are already pre-equipped should yield a high-quality and accurate result every time.

As we said, the PDF to JPG conversion should only last around one second. With this, you’ll be able to convert PDF to JPG in a swift manner. Download the formatted and converted JPG image to your computer, smartphone, or any other devices.

Select Images Within The PDF

Converting PDF to JPG is more simplified and convenient using this PDF to JPG tool. All you need is to choose, select, and pick any image in your PDF document and subsequently convert them into a JPG image format.

Without a doubt, a JPG may offer more details and perks when working with an image. And it would be reasonable to convert the image in your PDF to JPG format. You can expect the conversion to be just like what you expect your PDF to look like in JPG format. The quality of your PDF and the converted JPG file won’t show any compromise in terms of quality and accuracy.

PDFBear Cloud & Access On All Platforms

You’ll be able to convert PDF to JPG free using this PDFBear tool wherever you are. Let this Cloud Conversion Tool easy any problems or concerns regarding PDF to JPG conversion. 

Without a doubt, this Cloud Conversion Tool will help you get the best conversion tool in the cloud space. Subsequently, this Cloud Conversion Tool is also the reason you won’t need to use your CPU, GPU, or RAM while converting PDF to JPG.

PDFBear and its Cloud Conversion tool are accessible on any platform you are using. You can freely access PDFBear and any of its PDF editing, converting, and optimizing tools from a Windows, Mac, or Linux system. Mobile operating systems are also compatible with the PDFBear platform. Convert PDF to JPG from the comforts of your Android or iOS smartphone.

Security And Encryption

Malware, spyware, and other malicious threats are all present in today’s online platforms. Thankfully, PDFBear operates through a 256-BIT SSL encryption that should keep you secured from these threats. 

All files, documents, and file transfers will be relatively secure across the PDFBear platform. For more questions regarding the privacy of the PDFBear platform, please read their privacy policy.

Takeaway

PDFBear is the most convenient alternative in handling PDF conversions like this PDF to JPG process. It is easy-to-follow, and you won’t need any technical skill or savvy just to get yourself a high-quality and accurate PDF to JPG conversion.

You can opt to install the PDFBear extension to your web browser. By doing so, you could easily access this PDF to JPG converter or any other PDF converters that PDFBear offers.

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Emerging Trends in Window Film Technology https://www.theproche.com/emerging-trends-in-window-film-technology/ Tue, 27 Oct 2020 16:18:10 +0000 https://www.theproche.com/?p=6522 In recent years, we’ve seen more innovation and technology being incorporated in every sector.  In the window film industry, technology has been successfully incorporated to increase functionality and durability.  Window film is essential not only for automotives but also in buildings.  If you are looking to install new film on your home and car, or […]

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In recent years, we’ve seen more innovation and technology being incorporated in every sector.  In the window film industry, technology has been successfully incorporated to increase functionality and durability. 

Window film is essential not only for automotives but also in buildings. 

If you are looking to install new film on your home and car, or perhaps replace the old one, you should take some time to read this article and get to know some of the emerging trends in the window film industry and how you can take advantage of the new developments.

Here is what’s happening in the window film technology

Benefits of new technology in window films 

The main aim of innovation and technological advancements in window film is to give windows multiple functions. Here is what you should expect from the trends.

  1. Increased security and privacy
Car, Tint, Tinting, Foil, Film, Garage

The new trends come with distinct features to make you feel safer and secure while enjoying your drive on the streets, or perhaps chilling inside your house.

Some films block vision from the outside but allow you to see from the inside.  This makes it difficult for passers-by or intruders to peep in.

  1. Hands-free

Some of the inventions have made it possible for windows to be transformed depending on your needs and purpose. But the best part is that everything is automatic. You don’t need a switch or remote control to transform your window.

  1. Responsive to different conditions

Some of the window films have been designed to change depending on the surrounding environmental conditions.

For instance, photochromic window tint darkens when exposed to sunlight and turns clear during the night. This increases your visibility, especially when you are driving at night. 

During the day, it provides a shade, protecting the interior of your house or vehicle from damage. It also protects your skin from being damaged by harmful ultraviolet rays.

  1. Increased luxury

The trends in window film technology have redefined the meaning of luxury. 

Most of the tints like architectural ceramic window films have been designed to make your building or vehicle cool and comfortable.

It is now possible to connect your windows with a computer either in your house or vehicle. The film turns your window into a projector that you can use to watch your favorite shows.

Primarily, all films have been designed to reduce glare hence you won’t have to strain your eyes or keep moving from one point to another searching for comfort.

  1. Energy saving

It is the work of your air conditioner to control the temperatures inside your room. If there is too much heat, the system has to cool off the air and if there is too much cold in the house, the system brings in some warmth. 

However, all these processes use energy which translates to high electricity bills.

The new technology in window films blocks excess heat from coming into your home hence less energy consumption.

We won’t be surprised to see some window films converting sunlight into usable energy in the near future!

What are some of the trends in window film technology?

  1. Photochromic window film

Photochromic window film is among the most advanced window films ever manufactured. What distinguishes it from others is its dynamic feature – the film keeps changing depending on the environment.

For instance, during the day when there’s sunlight, the film renders a dark shade that protects you from the harmful ultraviolet rays. 

The glass with the tint darkens due to the photochromic chemical reaction that takes place in the film. Interestingly, the film turns crystal clear at night – as if there is no tint on your windows. 

The film reacts automatically with light without the need for electrical or mechanical use, making it an easy to manage option.

Photochromic window film can be applied to building windows, automotive, and even on spectacles.

  1. Intelligent glass control

This type of window film technology is designed for luxury.  

The special films are installed in windows and they change transparency depending on the voltage level being applied. Intelligent glass controls connect windows with available computers increasing the functionality of your windows.

With the switchable smart film, you can easily transform acrylic screens, existing glass windows, partitions, plexiglass, and any other transparent surface for safety and security purposes.

The film is made with a self-adhesive static cling layer and it should be applied on a clean and well-prepared window. The film is available in multiple colors like gray, blue, and milky white. The opacity or transparency of the intelligent glass can be adjusted instantly – within milliseconds.

The switchable film can be used for indoor decorations, commercial advertisements, in offices, and even on vehicle windows. The film can be used as a projection screen and at times the images are visible from both sides.

Hospitals are slowly adapting to this window film technology, replacing curtains previously used for privacy uses as there is no dust or noise involved. 

Bottomline

As technology advances, we are likely to see more innovations and inventions in the window film industry. The benefits of these technological advancements are myriad and include increased functionality, safety and privacy.

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Azure Availability Monitoring for Tracking the Health of Azure Resources https://www.theproche.com/azure-availability-monitoring/ Mon, 12 Oct 2020 08:30:14 +0000 https://www.theproche.com/?p=6396 Most of the organizations have invested in numerous cloud services and applications where they wouldexpect to have complete visibility into their cloud environments to make sure that their resourcesare in expected and healthy state. Almost all the cloud providers, including Microsoft Azure, provides management and monitoring tools to help users ensure goodperformance and availability of […]

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Most of the organizations have invested in numerous cloud services and applications where they wouldexpect to have complete visibility into their cloud environments to make sure that their resourcesare in expected and healthy state.

Almost all the cloud providers, including Microsoft Azure, provides management and monitoring tools to help users ensure goodperformance and availability of their Azure applications. In this blog, let us investigate the what you can achieve with Azure offering and some of the good to have capabilities.

What is availability?

Availability is the ability of an application or resource to perform as required or expected by the user at any given time. Availability can be achieved only by usingthe best diagnostics and monitoring techniques. 

Why is it important to monitor the availability of your Azure resources and applications?

  • Azure availability monitoring is very important as it helps to detect the unexpected errors or changes occurring in your Azure applications. For example, An entity of your application fails or stops responding.
  • Also, it is highly essential to reduce the downtime of your applications as they can be caused due to several issueslike Server failures, Storage failures, Application errors, Power outages or even natural disasters where solving these might be time-consuming and can cause heavy financial loss.So, availability monitoring plays a crucial role in reducing the downtime to a greater extent.

Knowing the importance of Availability monitoring, Azure came up with a solution and there are also other third-party tools like Serverless360 with advanced features that are to be considered.

Availability monitoring in Azure

As we know, availability is one of the very important parameters to monitor the heath of an Azure resource or application.

We will now find out how to monitor the availability of an Azure Web application using Application Insights which is a feature of Azure Monitor.

  • First,deploy the web application or website and then set up the recurring tests to monitor availability and responsiveness.
  • There are different types of availability tests and youmust choose one according to your needs. The types include a simple check by providing a URL (URL ping test), complex Multi-step web test that should be uploaded to Application Insights after creating it using Visual Studio and Custom track availability tests.
  • Then, click the Availability tab on the Application Insight resource in the Azure portal to create an availability test.
  • Add new tests by clicking “+Add Test” and then we choose the type of test. For now, let’s go with “URL ping test” where we must just give the URL of the application that is to be monitored.
  • “URL ping test” does not make use of ICMP (Internet Control Message Protocol) to check your site’s availability but it uses more advanced HTTP request functionality to check if an endpoint is responding.
  • The availability test results can also be visualised in the Azure portal in different views like line and scatter plot views.

Azure monitor supports checking the availability of siloed Azure resources but monitoring an entire application consisting of Service Bus, Logic Apps, Web Apps etc is not possible in Azure portal.

Let’s see how Serverless360 helps

Serverless360 can logically group all the siloed Azure resources into a single application using Composite Application features where this helps the users to monitor their resources in the application context.

There are variety of monitoring options available in Serverless360 including State Monitor, Threshold Monitor, Data Monitor & Watch Monitor where each monitor will have a unique role to be performed.

Among these monitors, ThresholdMonitor will be the right choice to check the availability for tracking the health of your Azure resources and applications.

Threshold monitoring

As mentioned above, threshold monitoring will be of great help in checking the availability where these monitors would help in detecting violation in the state of the entities and the user would also get notified through the configured notification channels whenever the Azure entity is not in the expected state.

It is also now updated with autocorrect capability to modify the state of the entity and restore the application to a healthy state without any manual intervention.

Serverless 360

Below is a sample notification you would receive through the Threshold monitors.

Real-time scenario

If you are wondering why one should be concerned about the service bus availability given the Microsoft SLA, this real-time use case might help you to understand the significance.

Consider a Northwind company that has a simple web application that pushes a message onto a service bus queue when a form is being filled.

The form approx. takes 5 minutes of a user’s time to fill out and the company does want to ensure that the Service Bus is available when the user pushes the Submit button. As they are more concerned about the user’s time and don’t want to lose the business-critical message, they want the check done before the user fills in the form.

If in case they get notified on the service bus queue unavailability, they could simply redirect the user to an error page and hence save the user’s time and get the form filled later.

This is where Serverless360 comes into the game and notifies the stakeholders on the unavailability of the Azure Service Bus through its extensive monitors. Also, it tries to bring back the queue to the active state via its unique “AutoCorrect” feature.

Conclusion

Hopefully, this blog helps you understand the importance of monitoring the availability of your Azure resources and applications. Ithighlights the solution provided by Azure monitor to check the availability of a Web application and about the extensive monitoring technique that Serverless360 offers to help you with Availability monitoring.

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Everything You Need to Know About Solar Cables https://www.theproche.com/everything-you-need-to-know-about-solar-cables/ Wed, 23 Sep 2020 15:19:29 +0000 https://www.theproche.com/?p=6248 In this developing world, manufacturers with the vision to create a renewable energy source to protect the environment from the impact caused due to the constant burning of fossil fuels at an uncontrolled rate have come up with ways to use natural resources to create renewable energy. Extracting power from wind, water, and the sun […]

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In this developing world, manufacturers with the vision to create a renewable energy source to protect the environment from the impact caused due to the constant burning of fossil fuels at an uncontrolled rate have come up with ways to use natural resources to create renewable energy. Extracting power from wind, water, and the sun has become quite popular in the renewable energy industry.

Wind and water turbines are mostly used on a large scale, mostly by energy providers or the governments, to supply energy to the residential and commercial consumers. But solar energy is much easier to create on a small scale, which is why the invention of solar power has allowed multiple households to create green energy.

These solar systems installed at your homes or workplaces, work very differently from your regular electric systems. Although they are used for the same purpose, to generate power while requiring specialized equipment and tools to operate efficiently – solar cables are one of the most important ones out of all.

What is A Solar Cable?

Out of all the equipment set in place to set up a solar panel system, solar cables are the most popular among the consumers. The wires’ world is vast and complicated for someone who has zero understanding of how energy transmitted through these wires and cables. You can’t use a regular copper wire to connect your solar panels for the transmission of energy. You need special solar wires and cables for that.

Now the question is, what is a solar cable? In simple terms, solar cables act as the arteries and veins of a solar system. They are used to interconnect various ends of a solar panel for successful and safe transmission of converted electrical energy by the system. 

Difference between Solar Wire and Solar Cable

People often tend to use the terms of solar cables and wires interchangeably. They might sound the same, but they are very different in built, function, and properties from one and other. Here is how you can differentiate between the two.

Solar wires – The term refers to a single conductor, mostly copper and aluminum. It is widely used in a photovoltaic system to interconnect multiple components such as the panel, investor, batteries, and the charge controller. Choosing the right solar wire for interconnection is highly important for the efficient operation of the system. In the case of wrong solar wires used, your panel will fail to convert solar energy to electric energy, which will result in a power failure.

Solar Cables – The term cable refers to a combination of several solar wires enveloped together in a single jacket. These are those thick cables with multiple color graded wires inside them. They are designed to resist ultraviolet radiation, high temperatures, and extreme weather conditions to interconnect various solar panels in a photovoltaic system successfully. 

Types of Solar Cables

Typically, the size of a solar cable depends on the number of wires used inside them. The kind of solar wires used to create a solar cable also determine the function of the cable. In a solar system, three types of solar cables are vastly used by the manufacturers for successful interconnection between the panels.

#1 DC Solar cable

DC solar cables are built using copper wires only. They are a string of copper wires, mostly pre-built inside the solar panels for transmission and conversion of solar energy. They often come with suitable connectors as well to make things more defined. But as a consumer, you might not need to change them since they are built inside the panel, so it is best to leave that to the experts. But in certain types of photovoltaic systems, they are used to interconnect various panels of the system.

#2 Main DC cable

The main DC cable is the power-hub of the photovoltaic system. They are the main cables used to collect power from the generator junction box and transmit it successfully to the central investor. You can call them the power collector cables as well. Mostly ranging from 2mm to 6 mm, these cables are used to connect the positive and the negative end of the generator with the inventor for safe transmission of solar energy.

Main DC cables are available as both single and two-core cables. In case of transmission from one end to the other, a single-core wire with double installation works the best. But in case you wish to connect the generator with the inventor, a two-core cable is recommended. It is best to lay cables carrying opposite polarities far away from each other to avoid any discrepancies.

They are well insulated, come with a weather-resistant coating, and are capable of resisting the sun’s UV rays. In short, they are best for outdoor usage. Plus, you don’t want to have power-packed cables lying around inside your home.

#3 AC Connection Cable

Once the solar energy generated from the panel is successfully converted to usable electric energy by the inverter, AC connection cables are used to transmit that energy from the inverter to the electric grid and the protection equipment set in place.

These cables are built using three live wires, one ground, and neutral wire. The live wires are responsible for carrying the electric charge, whereas the ground and neutral wires carry away the excess charge for protection purposes. You should use a five-core AC cable for multiple inverters and a three-core cable for a single-phase inverter.

How Using Solar Cables to Design Solar Systems Help Save The Environment?

Solar cables have made it possible for us to generate electricity at home safely.  It allows you to successfully transmit solar energy within a panel and from the generator to the inventor and the electrical grids. Here is how the invention of solar cables has helped save the environment.

  • Help Combat Greenhouse Gas Emission
  • Reduce Dependency on Fossil Fuels
  • Reduction in Air Pollution
  • Help Generate Clean Energy 

Takeaways

Choosing the right type of ZW PV wires cables for proper installation of photovoltaic systems is highly important for proper and safe transmission of the energy. Since you are creating and transmitting energy in your home, you need to be sure that you are doing it right away. In case you don’t understand how the wiring works, it is best to consult an expert.

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Business Ideas That Can Work In a Pandemic Lockdown https://www.theproche.com/business-ideas-that-can-work-in-a-pandemic-lockdown/ Tue, 15 Sep 2020 15:36:00 +0000 https://www.theproche.com/?p=6173 The ongoing COVID-19 pandemic has had a very huge impact on the world and every activity that makes things run. Many big economies had to be shut down for long periods of time as the virus ravaged through its ranks, killing thousands and spreading faster than a wildfire. Many people have lost their jobs, and […]

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The ongoing COVID-19 pandemic has had a very huge impact on the world and every activity that makes things run. Many big economies had to be shut down for long periods of time as the virus ravaged through its ranks, killing thousands and spreading faster than a wildfire. Many people have lost their jobs, and it will take time for things to ever get back to normal. But life has to continue. The following are some of their business ideas that can flourish during this unprecedented lockdown.

Online Teaching

Schools have had to deal with closures for long periods of time, and this has impacted students negatively. Each year, there are syllabus requirements that have to be met, but considering the over six months that children have had to stay at home, that has already been disrupted. To make up for the lost times, online classes are the new norm. You could make a decent income by conducting online classes if you are a qualified teacher.

Online Deliveries

With physical movements curtailed for many months, access to food and other necessities has become a bit of a challenge for most people. This has opened up a very good opportunity for people who run online stores since they can deliver goods straight to people’s houses for a small fee. Online deliveries are efficient at this time because there is close to no traffic on the road due to the widespread lockdowns.

Dock Solutions

With all the time in the world and nothing constructive to do, this is the perfect time for people to start thinking about doing renovations on their lakefront properties; from boats, houses, and the docks. You could open a dock building company that offers floating bridge solutions to people who own waterfront homes. There will always be a need for docks and other related structures and that is demand that can make you good money.

Digital Marketing

This is another great idea that can be implemented from home. If you have some solid background in social media management, then you could make money running advertising and marketing strategies for companies from the comfort of your house. All you would need is a good internet connection and a good computer, and you will be set to go. With everyone locked indoors, all the attention is focused on internet spaces, which means there is enough audience just waiting to be impressed upon.

Freelance Services

For freelancers, this is the perfect time for them to shine. Whether you are a graphic designer, web developer, or an app developer, the demand for these services has shot up significantly as companies scramble to get back on their feet with the hope the lockdowns would ease up. If you have any of the above-mentioned skills, you could start your own small agency, working from home to create materials of all kinds for different types of clients anywhere in the world.

Virtual Assistant

The job description of a virtual assistant has evolved these days. It involves more than scheduling meetings and arranging daily activities. Virtual assistants are now handling marketing strategies, social media posts, responding to clients directly on your behalf, and so on. With everyone in their homes, communication between people and businesses has gone up sharply since movement is restricted. You could make a decent income by being a virtual assistant to multiple clients at the same time from your home.

Online Fitness Channel

There is so much you can create on YouTube during this time and make mad money out of it. For years, content creators have been making insane figures running YouTube channels, and now that everyone is spending most of their days inside the house looking at their phones, you’d make a killing. Start a fitness channel and get views by taking people through simple fitness routines in their own living rooms. Since gyms are also out of bounds right now, you will be surprised by how many people will turn to you.

Become a Funeral Director

Sad or opportunistic as it may be, we live in a capitalist world, and someone has to handle this end of the business. The pandemic has claimed over 850,000 lives so far and rising. Considering how infectious the virus is, funeral arrangements are being sped up to reduce the chances of the virus spreading further. 

You could step up and open a funeral home to help ease this burden of burying and cremating the dead while making a tidy sum at the end of it along with casket prices. There is absolutely nothing to be ashamed of here if you chose this route.

Conclusion

Judging from developments around the world, there are still no signs that this pandemic could end any time soon. Vaccines are in development, and until they become viable and easily accessible by the masses, the current state of events will continue to remain as they are. Whatever business idea you choose to go with, remember to take the necessary precautions when you step outside. Your Life and health are more important than making some extra dollars.

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Why Wearable Tech is the Future of Senior Healthcare https://www.theproche.com/why-wearable-tech-is-the-future-of-senior-healthcare/ Thu, 09 Jul 2020 02:29:29 +0000 https://www.theproche.com/?p=5718 Remember the first time you saw someone wearing a Fitbit or Apple Watch? I don’t know about you, but I thought to myself that humans have come a long way when it comes to wearable technology. Even today, I still find it amazing that we can answer a phone call from our wrist or pay […]

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Remember the first time you saw someone wearing a Fitbit or Apple Watch? I don’t know about you, but I thought to myself that humans have come a long way when it comes to wearable technology. Even today, I still find it amazing that we can answer a phone call from our wrist or pay for something with our watch. But there are applications for wearable technology that extend past making purchases. In fact, according to Markets and Markets the wearable technology in healthcare market is expected to reach $12.1 billion by 2021.

What is driving this trend in wearable tech in health?

Wearable technology is being driven due to a few key reasons:

–   An ageing population

–   Better research & development

–   Better integration with the Internet of Things (IoT) systems and artificial intelligence

Countries around the world are needing to find new ways to cope with an ageing population. In the US, it’s predicted that by 2030 over 20 per cent of the population will be aged 65 or over. An ageing population coupled with COVID-19 has seen technology in the healthcare sector move at a rapid pace and a need for remote treatment.

What is wearable tech being used for in healthcare?

There are a number of areas of research where wearable tech is being used to track certain diseases and ailments.

Reducing the risk of Type 2 diabetes

A start-up in Melbourne, Australia called Nutromics has developed a wearable smart patch that measures glucose levels which the user can access on a mobile app. This device is the first of its kind as currently wearable technologies can track heart rate and steps, but this smart patch can monitor your health at a molecular level. In Australia, an estimated 1 million people live with Type 2 diabetes and elderly people can be more susceptible to it. This smart patch could be incredibly helpful for medical professionals in the fight against this chronic disease.

You can find the best cardiac doctors and experts that can guide you towards a healthy life at https://www.cvgcares.com

Early Alzheimer’s detection

A wearable device is being developed in the UK in the fight against Alzheimer’s disease which is being led by Alzheimer’s Research UK. The device will be able to collect data on heart rate, sleep patterns and gait of the wearer, which researchers hope will give them a better understanding of the disease. Currently there are 850,000 Britons living with dementia and in the world there were 50 million in 2018. The project will involve combining artificial intelligence with other digital data measurements, as well as traditional sources such as brain imaging and memory tests.

Detection of cardiovascular diseases in women

Much less is known about cardiovascular diseases in women because they were only included in clinical trials since 1993. According to the British Heart Foundation, 3.5 million women have a heart condition. In the US, Bloomer Tech has developed what they call the ‘smart bra’ which is embedded with medical sensors. The company was named after Amelia Bloomer, a 19th-century women’s rights activist who campaigned against corsets. They wanted to develop a wearable device that was comfortable because many medical devices can be quite cumbersome and annoying. The device connects to an app which the user can use to look at their pulse rates, respiratory rates and heart rhythms. The user then has the choice of sharing that information with their caregiver or doctor.

Detecting falls

There are many smartwatches available on the market that can detect when a person has fallen. Not only can the device detect that the person has fallen but they can call someone to provide assistance, such as a family member or emergency services. Falls are incredibly common in people aged 65 and over with one in four experiencing a fall every year in the US and less than half tell their doctor about it. Smartwatches are a great device for seniors because not only do they protect them in the home but it gives them more security when they go out because they have GPS so their families know where they are.

In closing, there are so many applications that wearable technology can be used in healthcare. As outlined above, wearable technology can be used for earlier detection of diseases, allow the user to monitor and track their own data from an app or smartwatch, detect falls and make a senior feel safer. The innovation of start-ups that are popping up all the time, means there are sure to be vast improvements in the next few decades as our ageing population continues to climb.

Managing diet

You need to keep a balanced diet plan no matter whether you are a gym-goer or just want to stay fit. Finding total daily energy expenditure and making your diet plan accordingly helps you maintain your health. There are smartwatches and online fitness calculator available in the market that can count your calorie burnout so that you can prepare a diet plan according to your energy requirements.

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